Another Massive Mistake People Make With Fat Loss


How often have you thought “Oh, I’m starting a new diet, I need to throw out all of the foods in my press & start buying healthier salads etc..”

So many people get caught up in the mindset of when I’m dieting I need to eat nothing but;



Sugar Free

Gluten Free

Fat Free

The list goes on and on…

If your number 1 goal is fat loss then your number one concern is calories.

Calories are the currency of the fat loss world.

Eat too many & you will gain fat

Eat too little and you will probably starve yourself.

Eat the right amount & you will lose body fat & feel fantastic.

All foods contain calories, it doesn’t matter whether they are the most organic foods in the world produced in fields where unicorns live, they will stay contain calories.

The same as a beautiful double cheeseburger from McDonald's will contain calories.

So, Paul you are telling me I can lose weight from eating double cheeseburgers?

Well, yes you could!! But it wouldn’t be a great way to do it. You would feel miserable & probably look miserable too. So I would highly advise staying away from the double cheeseburger diet, if that’s even a thing? Haha.

What I suggest is becoming a bit more aware of your foods.

How many calories are in the foods you are eating on a daily basis.

How many calories your body needs a day.

Then comprising 80% of your diet with good nutritious foods such as meats, vegetables, nuts, potatoes, rice, etc..

Then the other 20% of your diet with calorie-dense foods that we all love for example Ice cream, chocolate, crisps, sweets etc…

The key to a successful fat loss plan is sustainability & being able to adhere to your calories. You are 101 times more likely to stick to your diet if you enjoy it!!

Now go spread the word about this new fantastic diet called the double cheeseburger diet haha. Oh, also if you want help figuring out how many cals your body needs or how to follow a diet like this check out my new 90-day plan on;